Not all ads are created equal, and some stand out far more than others. With MarketCast Brand Effect, we measure how ads break through in the real world, tracking metrics like resonance, brand recall, messaging, and consideration across platforms. Each month, we’ll share the top-performing ads on both CTV and...
MarketCast Ad Effect Express Levels Up
MarketCast Ad Effect Express, our newly launched ad testing solution, is already evolving with fresh innovations, making ad testing faster and smarter for brands. As one heavy hitting marketing executive, who we can’t name, put it: “Ad Effect Express is the best System 1 and System 2 ad testing platform...