Data Science, Analytics and Research
that fuels fandom for every
creator
sport
brand
media platform
on the planet.
Fandom, From Every Angle
From analyzing movie trailers to studying human reactions to new products, MarketCast solutions span the marketing ecosystem.
Qualitative and quantitative research and analytics that engages millions of fans every year.
24K
Fan Engagements
analyzed every week, measuring sports, movie and brand fan feedback.
1.2B
Social Conversations
monitored and analyzed across digital and social platforms annually.
2,400
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
2.4k
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
Through social and digital analysis, MarketCast has identified what people are buying and doing to help lift their spirits during this challenging time.
Michael Collette and Tom Weiss discuss Deductive joining the MarketCast team and the new data sets and client opportunities they are tackling.
MarketCast combines traditional research that aims to identify consumer opinions and intent with data science that looks to analyze actual consumer behaviors.
News & Press
Kinetiq and MarketCast Team Up
Kinetiq and MarketCast Team Up to Bring Competitive Benchmarking to Tune-in TV Attribution PHILADELPHIA (December...
Zoë Friend to lead MarketCast Custom Research & Insi...
Netflix Research Leader to Head up MarketCast Custom Research and Insights Practice Across its Business Segments ...
Light Reading Features MarketCast
Thanks to the surge in streaming options and a pivot by major media companies to direct-to-consumer services, the video and pay-TV m...
Who We Work With
