Data Science, Analytics and Research
that fuels fandom for every
creator
sport
brand
media platform
on the planet.
Fandom, From Every Angle
From analyzing movie trailers to studying human reactions to new products, MarketCast solutions span the marketing ecosystem.
Qualitative and quantitative research and analytics that engages millions of fans every year.
24K
Fan Engagements
analyzed every week, measuring sports, movie and brand fan feedback.
1.2B
Social Conversations
monitored and analyzed across digital and social platforms annually.
2,400
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
2.4k
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
What a difference a month makes - as families, households and organizations strive to adjust to the COVID-19 pandemic and find a new normal; businesses are equally dealing with massive changes and unknowns in their markets, categories and consumers.
Our MarketCast Kids research leader, Sarah Chumsky, teamed with Kidscreen to understand the questions and concerns kids are having during these confusing and worrying times.
Podcasts are trending again. Call it wave 2.0: The format is arguably more popular than ever, with both consumers and brands listening and joining in. In our world of on-the-go entertainment and short attention spans, podcasts are an ideal way...
News & Press
MarketCast Releases Streaming Data Covering First Fe...
Streaming fans are using more streaming services than before, but spending on paid subscriptions remain flat, posing a challenge to ...
‘This is not the war I was scared about’
Our MarketCast Kids research leader, Sarah Chumsky, teamed with Kidscreen to understand the questions and concerns kids are having d...
MarketCast Research Webinar on Activating Activism: ...
Today’s kids are far more politically and socially active than generations past, and companies have a unique opportunity to support ...
Who We Work With
