Data Science, Analytics and Research
that fuels fandom for every
creator
sport
brand
media platform
on the planet.
Fandom, From Every Angle
From analyzing movie trailers to studying human reactions to new products, MarketCast solutions span the marketing ecosystem.
Qualitative and quantitative research and analytics that engages millions of fans every year.
24K
Fan Engagements
analyzed every week, measuring sports, movie and brand fan feedback.
1.2B
Social Conversations
monitored and analyzed across digital and social platforms annually.
2,400
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
2.4k
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
MarketCast partnered with TIDES to understand the thoughts, feelings and beliefs of sports fans as it relates to racial equality and social justice.
5 Reasons Why Data Science Needs Research Post COVID
Through social and digital analysis, MarketCast has identified what people are buying and doing to help lift their spirits during this challenging time.
News & Press
MarketCast Appoints Regina Johnson CHRO
Johnson to Lead All People Initiatives and Diversity and Inclusion Strategy as MarketCast’s First Chief Human Resour...
MarketCast Names Martin Eichholz Head of Technology ...
Former Kelton Global Chief Insights Officer to Lead Client Services and Growth for MarketCast’s Technology and Games R...
Kinetiq and MarketCast Team Up
Kinetiq and MarketCast Team Up to Bring Competitive Benchmarking to Tune-in TV Attribution PHILADELPHIA (December...