Data Science, Analytics and Research
that fuels fandom for every
creator
sport
brand
media platform
on the planet.
Fandom, From Every Angle
From analyzing movie trailers to studying human reactions to new products, MarketCast solutions span the marketing ecosystem.
Qualitative and quantitative research and analytics that engages millions of fans every year.
24K
Fan Engagements
analyzed every week, measuring sports, movie and brand fan feedback.
1.2B
Social Conversations
monitored and analyzed across digital and social platforms annually.
2,400
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
2.4k
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
In this month’s Sports Poll, in addition to reviewing industry optimism, we’ve taken a look at the evolving ticketing trends concerning teams and leagues, as well as reviewing the standout characteristics we’re seeing emerge from new leagues with new formats.
MarketCast study to understand how kids are navigating these challenging times and the role different types of technology and media have on their journey.
MarketCast partnered with TIDES to understand the thoughts, feelings and beliefs of sports fans as it relates to racial equality and social justice.
News & Press
International Women’s Day
MarketCast Celebrates International Women\'s Day At MarketCast, we believe International Women’s Da...
MarketCast Appoints Regina Johnson CHRO
Johnson to Lead All People Initiatives and Diversity and Inclusion Strategy as MarketCast’s First Chief Human Resour...
MarketCast Names Martin Eichholz Head of Technology ...
Former Kelton Global Chief Insights Officer to Lead Client Services and Growth for MarketCast’s Technology and Games R...
Who We Work With
