Data Science, Analytics and Research
that fuels fandom for every
creator
sport
brand
media platform
on the planet.
Fandom, From Every Angle
From analyzing movie trailers to studying human reactions to new products, MarketCast solutions span the marketing ecosystem.
Qualitative and quantitative research and analytics that engages millions of fans every year.
24K
Fan Engagements
analyzed every week, measuring sports, movie and brand fan feedback.
1.2B
Social Conversations
monitored and analyzed across digital and social platforms annually.
2,400
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
2.4k
Ads & Movie Trailers
analyzed and optimized for major studios and networks every year.
As the world anticipates the release of Tenet and Mulan, MarketCast is taking a closer look at social conversations to track how these two very different and unique launches play out.
Coronavirus and the era of stay-at-home binge-watching is accelerating the entertainment industry’s reliance on analytics and data to target its productions to the increasingly fractured tastes of a nation
News & Press
Lyndon Campbell Joins MarketCast
Former Nielsen Sports Leader to Head up Sports, Live Events and Brands for MarketCast Los Angeles, ...
The Data-Driven Tech Engine at the Heart of Hollywoo...
Coronavirus and the era of stay-at-home binge-watching is accelerating the entertainment industry’s reliance on analytics and data t...
How to watch ‘Hamilton’ for free on Disney Plus: You...
Will Hamilton reinvent the summer blockbuster? MarketCast's Ben Carlson sat down with Fast Company to talk about the impact of today...
Who We Work With
