Data Science, Analytics and Research
that fuels fandom for every
creator sport brand media platform

on the planet.

Fandom, From Every Angle

From analyzing movie trailers to studying human reactions to new products, MarketCast solutions span the marketing ecosystem.

Qualitative and quantitative research and analytics that engages millions of fans every year.

24K

Fan Engagements

analyzed every week, measuring sports, movie and brand fan feedback.

1.2B

Social Conversations

monitored and analyzed across digital and social platforms annually.

2,400

Ads & Movie Trailers

analyzed and optimized for major studios and networks every year.

2.4k

Ads & Movie Trailers

analyzed and optimized for major studios and networks every year.

News & Press

PRESS

State of Fandom Webinar Replay

As the business of sports moves from pause to play, Haynes Hendrickson, SVP and General Manager, Sports and Live Events and Danielle...

PRESS

MarketCast State of Fandom Report Wave 4

Our survey of more than 1,000 consumers, combined with analysis of millions of social media conversations, uncovers how fans are thi...

PRESS

‘A Look At Social Media Habits of the NFL Draft Clas...

MarketCast teamed with The Sports Business Journal to look at the social media habits of this year's NFL draft class in an effort to...

Who We Work With