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Putting Fandom in Focus
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fandom
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Page 2

Tag: fandom

Who’s Winning the Streaming Brand Wars?

By Jourdan PignatelliIn Featured InsightsPosted July 24, 2024
Streaming service brand fandom insights

In a market filled with seemingly endless choices, check out which streaming services are building Fandom the right way.

Tags: Advertising performance, brand fandom, brand tracking, distinction, fandom, presence, relevance, streaming
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Turning Gadget Obsession Into Brand Fandom

By kristinIn Brands, Featured InsightsPosted July 11, 2024
Gadgets featured image

How does our obsession with gadgets show up as Brand Fandom, and which CE brands are innovating at the pace of consumer expectations?

Tags: Advertising performance, brand fandom, brand tracking, distinction, fandom, presence, relevance
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How to Super Size Brand Fandom

By kristinIn Featured Brand Fandom, Featured InsightsPosted June 18, 2024
How to super size brand fandom featured image

How QSRs like McDonald's and Chick-fil-A are achieving high Brand Fandom in the competitive food service industry.

Tags: brand fandom, brand tracking, fandom, QSR, restaurant fandom
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How Women’s Sports are Reshaping the Streaming Landscape

By Jourdan PignatelliIn Featured InsightsPosted June 12, 2024
how womens sports are reshaping the streaming landscape featured image

New data from MarketCast reveals more women are streaming their favorite sports and explores the implications for the streaming landscape.

Tags: college basketball, collegiate sports, fandom, NCAA, sports, sports streaming, streaming subscription, women's sports
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