Discover how MarketCast’s Audience AI enhances speed, efficiency, and accuracy—without compromising authenticity.
AI Ads that Hit: Humor Wins, Homework Flops
We’re spotlighting top-performing ads from tech giants showcasing their AI-powered capabilities
Anything is Saucible, Everything is Measurable
Discover how Wendy's used AI-powered insights to spice up their creative strategy and win young chicken nugget fans.
Blending AI and Human Insights in Ad Creative Development
Explore how AI is shaping the future of ad testing, featuring insights and takeaways from the 2024 ARF Creative Effectiveness Conference.
Hybrid AI and Human Ad Research
Discover how MarketCast combines AI and human insights with our ad testing solutions to deliver faster, cost-effective, and accurate results.
Our Approach to AI in Research
The MarketCast Audience AI solution will help amplify the voice of consumers in marketing research, not replace it.
Your Research Company’s AI is Only as Good as its Data
Discover how connecting your AI to the right data and model can help you unlock its full marketing research potential.