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Putting Fandom in Focus
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Featured First

Category: Featured First

Don’t Call It a Comeback: The Surprising Truth About Movie Release Social Buzz

By Jourdan PignatelliIn Featured First, Featured Insights, UncategorizedPosted May 25, 2023
As movie theatre viewing returns, new MarketCast data shows how social buzz is impacted by theatrical vs. streaming movie releases.

The social research experts at MarketCast examined the amount of social buzz generated by movies released in theaters compared to streaming only

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