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Putting Fandom in Focus
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The Modern Patient: Adapting to New Consumer Habits

The Modern Patient: Adapting to New Consumer Habits

Our new report analyzes key learnings amid the shifting healthcare industry
Our new report analyzes key learnings amid the shifting healthcare industry
  • October 24, 2022

5 Key Learnings from D2C Healthcare Platforms

The pandemic has changed many aspects of our everyday lives, from how we work, communicate, and even handle our personal health & wellness. In addition to the greater need for virtual health visits and support, direct-to-consumer (DTC) brands have ushered in new ways for us to shop for our health & wellness products, even how we get prescriptions.

But as the healthcare industry continues to shift, what challenges do these brands and platforms face, and what services are most likely to engage and retain users?

In the wake of these shifting healthcare habits and behaviors, MarketCast analyzed social data to identify key learnings that DTC, telehealth, and personal nutrition brands should consider to capture and keep new customers. Download our top key findings by completing the form.

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