Deb leads all commercial sales efforts and is responsible for driving sales strategy and opportunities across its Research and Ad Solutions businesses. She comes to MarketCast with decades of experience leading sales teams at top ad tech, research, and software companies. Most recently, Deb was Vice President of Agency Development at Criteo, a global advertising data and commerce platform. While there, she led the sales teams responsible for driving opportunities with the world’s leading advertising agencies on behalf of their brand clients. Earlier in her career, she spent more than a decade at Nielsen managing the sales efforts for the online digital research side of the business in addition to holding leadership positions at Microsoft and Salesforce.